Avanti Entrepreneur Podcast

The Avanti Entrepreneur | Podcasts by David Mammano

Rob Dube

Do Nothing To Find Clarity, with Rob Dube

Rob Dube was fresh out of Albion College in 1991 when he and his lifelong friend, Joel Pearlman, founded imageOne, and he was more than ready for the role of co-owner and President. In fact, he had practically spent his whole life preparing for the day. 

Rob’s journey began in ninth grade when he and Joel launched their first business – selling blow pop candy out of their school lockers. From blow pops they moved on to other endeavors, such as selling t-shirts and detailing cars. 

Rob and his partner realized early on that their passion to deliver an extraordinary customer experience would be key to their success. It is this passion that has become the driving force behind imageOne’s success. 

 In 2004, imageOne was acquired by a public company; and in 2006 Rob and his partner reacquired the company. While going through the process of reacquiring imageOne, they discussed ways they could make a difference in the world. After reading the book Small Giants, by Bo Burlingham, they became obsessed with building an amazing company culture and giving back. Their mission is to change the lives of their team, their customers, and everyday people in small and big ways.


What you’ll learn from this episode:

• The philosophy behind Image One founder Rob Dube’s new book “Do Nothing” and the related movement

• What Rob suffered through early in his career as he struggled to balance the stresses of being newly married and starting a new company

• The way Rob was willing to become a student again in order to get the facts on how meditation could help him deal with his ongoing issues

• How organizations like the military use meditation to produce more mentally-healthy individuals

• The way Rob feels meditation has helped him recover from his physical ailments like Eczema

• How meditation helped Rob get to a clear thought process and make him more effective by giving his brain a break

• How Rob learned to put things in perspective with meditation

• That you need to make a true commitment to meditation to reap any of its benefits

• What the entire experience is like during one of Rob’s Do Nothing retreats

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